Clarence Lee Design wins 4 awards including a Pele Gold Award!
The Pele Awards is the biggest awards show in Hawaii for companies and organizations engaging in design, advertising, and mass media. The awards ceremony was held at the Royal Hawaiian hotel on April 27th.
Pink Whale Bus spotted on Maui!
JTB’s new vehicle “The Whale bus – ‘Oli’Oli Walker” has been operating throughout Honolulu since last year.
Clarence Lee Design launches official YouTube channel “Clarence Lee D..
Clarence Lee Design launches official YouTube channel “Clarence Lee Design” (CLD). The CLD YouTube channel enables us a platform to showcase our interactive, and environmental design works via easy to understand video.
iQ Hawaii is now open!
Located on the 2nd floor of DFS Galleria Waikiki, “iQ Hawaii” is an interactive game experience implementing large iPad-like touch screen games that will tell you how much you know & love about Hawaii.
Happy Year of The Snake!
It seems like we just celebrated the new year, but half of January has passed already!
2013 is the year of the snake.
INTERACTIVE GAME STATION “iQ Hawaii” – Total Branding
IDENTITY CREATION | DIGITAL MEDIA | ENVIRONMENTAL & PRINT PROMOTION
HOKULANI WAIKIKI – Hilton Grand Vacations
IDENTITY CREATION | PRINT PROMOTION
Brand Symbol Mark, Sales Brochure (English + Japanese version), Direct Mail & e-DM (English + Japanese + Korean version), Print Collateral etc.
Client: Hilton Grand Vacations
TOUR BUS “OLI OLI WALKER” – Total Branding
IDENTITY CREATION | ENVIRONMENTAL PROMOTION | PRODUCT PROMOTION
Brand Character / Symbol / Bus Graphics / Uniform / Bus Pass Card Holder /
Lanyards / Stamps
Client: JTB Hawaii, Inc.
INTERACTIVE PHOTO STATION “Say Hi!” – Brand Identity
IDENTITY CREATION | ENVIRONMENTAL & PRINT PROMOTION | DIGITAL CONTENTS
Logo / Environmental Graphics / Digital Contents Design / Poster & Advertising Design
Client: Don Quijote USA Inc.
REEL LOVE PHOTOGRAPHY – Corporate Identity & Logo
IDENTITY CREATION | PRINT PROMOTION
Logo / Business Card / Identity Guideline
Client: Reel Love Photography
INTERACTIVE GAME STATION “iQ Hawaii” – Total Branding
IDENTITY CREATION | DIGITAL MEDIA | ENVIRONMENTAL & PRINT PROMOTION
MAGAZINE AD “Beauty After Dark” – DFS Hawaii
PRINT PROMOTION
Magazine Ads (2 Languages: English, Japanese), Photography Art Direction
Client: DFS Group L.P.
2012 GOVERNORS’ BALL – March of Dimes
PRINT PROMOTION – Event Promotion
Invitation Card / Event Program / Envelope / RSVP Card / Save The Date Postcard / Menu Card
Client: March of Dimes
HOKULANI WAIKIKI – Hilton Grand Vacations
IDENTITY CREATION | PRINT PROMOTION
Brand Symbol Mark, Sales Brochure (English + Japanese version), Direct Mail & e-DM (English + Japanese + Korean version), Print Collateral etc.
Client: Hilton Grand Vacations
MAHALO HAWAII for 50 wonderful years – DFS Hawaii
PRINT PROMOTION – Event Promotion
Envelope / Invitation Cards (DFS Hawaii 50th Anniversary & Mahalo for the Memories)
Client: DFS Group L.P.
ROYAL HAWAIIAN COOKIE – Packaging
PRODUCT PROMOTION
Product Packaging Design / Tube / Label
Client: Lanikai Cookie Company
ITO EN TEA – Packaging
PRODUCT PROMOTION
Product Packaging Design / Cans / Sales Sheet
Client: ITO EN (USA) INC.
TOUR BUS “Oli Oli Walker” – Character Goods
PRODUCT PROMOTION
Speciality Goods / Uniform (Aloha Shirt) / Bus Pass Card Holder & Lanyards / Stamps
Client: JTB Hawaii, Inc.
Uniform (Aloha Shirt)
Bus Pass Card Holder & Lanyards
Stamps
TOUR BUS “OLI OLI WALKER”
> Total Branding (Brand Character, Symbol, etc.)
> Bus Graphics (Blue, Red, Green, etc.)
ROYAL HAWAIIAN COOKIE – Reusable Packaging, Brand Identity & Lo..
IDENTITY CREATION | PRODUCT PROMOTION
Brand Logo / Brand Visual / Product Packaging
Client: Royal Hawaiian Cookie.
Sleek, versatile and durable, the packaging finds new life as a work desk organizer or jewelry box. Three small boxes are nested in a larger box, giving the consumer flexibility to re-use in any number of ways.
INTERACTIVE GAME STATION “iQ Hawaii” – Total Branding
IDENTITY CREATION | DIGITAL MEDIA | ENVIRONMENTAL & PRINT PROMOTION
YouTube channel “HiTube” – Hawaii Tourism Japan
INTERNET PROMOTION – Social Media
Brand Logo / YouTube Brand Channel Design / Website Design / Google Image Ads
Client: Hawaii Tourism Japan
INTERACTIVE PHOTO STATION “Say Hi!” – Digital Contents Design
DIGITAL CONTENTS DESIGN
Screen Graphic Design / Face Capture System Management
Client: Don Quijote USA Inc.
ITO EN USA – Corporate Website
INTERNET PROMOTION
Website Design / Website Development / WordPress / Search Engine Optimization / Product Photo Shoots
Client: ITO EN (USA) INC.
http://itoen-usa.com
ENGAGING MOMENTS – Corporate Blog
INTERNET PROMOTION
Blog Design & Development (http://www.engaging-moments.com/blog)
Client: Engaging Moments
LAULANI VILLAGE SHOPPING CENTER– Sign Master Plan
ENVIRONMENTAL PROMOTION
Sign Master Plan / Commercial Sign / Environmental Graphics
Client: Safeway Inc. / Property Development Centers
INTERACTIVE GAME STATION “iQ Hawaii” – Total Branding
IDENTITY CREATION | DIGITAL MEDIA | ENVIRONMENTAL & PRINT PROMOTION
HILTON HAWAIIAN VILLAGE Tapa Pool – Wayfinding & Signage
ENVIRONMENTAL PROMOTION
Pool Wayfinding / Environmental Graphics
Client: Hilton Worldwide / Hilton Hawaiian Village Beach & Resort
ST. FRANCIS HEALTHCARE SYSTEM – Main Entry Sign
ENVIRONMENTAL PROMOTION
Environmental Graphics / Signage
Client:St. Francis Healthcare System of Hawaii
THE IMPERIAL PLAZA – Garage Graphics
ENVIRONMENTAL PROMOTION
Garage Graphics / Wayfinding / Environmental Graphics
Client: The Imperial Plaza Hawaii













